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Strategically Aligned Consulting Associates
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Joan DeClaire
Communications Consultant


Joan has more than 20 years of experience communicating about health, psychology, family issues, and the healthcare industry. At NewSof, she has managed the development of editorial content for two tailored-messaging products: HealthLift’s smoking cessation project and the Dairy Council of California’s Meals Matter.

Over the years, Joan has worked on consumer magazines and Web sites, patient education materials, employee newsletters, marketing brochures, academic articles, and annual reports. She has co-authored two trade books with University of Washington psychology professor John M. Gottman, Ph.D.: Raising an Emotionally Intelligent Child (Simon & Shuster, 1997) and The Relationship Cure: A 5-Step Guide for Building Better Connections with Family, Friends, and Lovers (Crown, 2001).

Joan has also worked as a Communications Specialist for Group Health Cooperative’s Center for Health Studies, managing media relations activities and Web site content.

Previously, she was Content Development Manager for Lexant, helping to develop online health promotion and behavior change programs for employers and health plans. Before that, she worked as senior editor for Microsoft Network's online guide to parenting, pregnancy, and pediatrics. She also served for many years as editor of Group Health Cooperative's award-winning consumer magazine, View, now called Northwest Health.

Joan has a bachelor’s degree in journalism from the University of Oklahoma

 

 
 

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